Tuesday, March 23, 2010

“So, How Does This Work Then?”

Watch #1 Top Earner, Michael Force explain the whole system in detail, and what it means for you…

 

Or listen as Jeff Learner walks through the same…

Saturday, March 20, 2010

[Best home based business] Ultimate secret ingredients revealed

http://newmarketing4dummies.com?t=90D4 [Best home based business] ultimate secret ingredients revealed-part 2. Best home based business has these 10 ultimate secret ingredients to make you succeed.
 



[Best home based business] Ultimate secret ingredients revealed

http://newmarketing4dummies.com?t=90D3 [Best home based business] How to choose? Here are the ultimate secret ingredients revealed - part 1. Best home based business is not always to choose for yourself. Some essential ingredients have to be present to give you all the chances of success. Watch the 5 first ultimate secret ingredients revealed. And then watch the part 2 for the past 5 ultimate secret ingredients revealed.
 



Saturday, March 13, 2010

[mindset] most powerful secret to succeed in projects. Mindset

[mindset] This short video about will reveal you one of the most powerful secret to succeed in any project in you life. Create a mindset that will focus on challenge to face, not problem you could have.
 

 



Thursday, March 11, 2010

Create Powerful Videos that Improve Your Marketing Strategy

How to Create Powerful Videos that Improve Your Marketing Strategy

When you create powerful videos, you improve your marketing strategy audiences respond. Being able to create powerful videos that move others to action can boost your business. Create powerful videos and watch as they are passed from prospect to prospect, building their own momentum.

Let the Customers Tell the Story

Nothing helps to create powerful videos more than a real, true testimonial. Create powerful videos by simply having someone relate their story, as in “I was just like you, but I did x, and look at me now.” It works with weight loss commercials – another industry that knows how to create powerful videos – it works with anything.

The Power of Three

To improve yor marketing strategy, create powerful videos using the number three – three testimonials, three key selling points, three examples. The power of three applies when you want to create powerful videos. Three is the magic number that moves people to conviction… and then to action. Three is key when you create powerful videos.

Repeat

Another tool to use to create powerful videos is the use of repetition. If you watch a well-crafted infomercial, it will repeat the benefits of the product periodically throughout the video. Thus, you can improve your marketing strategy by hitting the high points over and over, in a slightly different manner each time. Striking the right balance is necessary to create powerful videos.

Hire a Professional

Unless you have experience and are able to create powerful videos, it may make sense to outsource both the copywriting and the production. There is an upfront expense in creating powerful videos, but good marketing pays handsomely on the back end.

Look for a company with experience in infomercials to create powerful videos. Infomercial product pitchers are a prime example of an industry that has learned to create powerful videos. They create powerful videos that motivate millions of buyers every year to pick up the phone or logon to the Internet.

Keep it Tight

It’s really not about the length when you create powerful videos. It’s about tempo and timing. It pays to get a second opinion once you’ve captured your pitch on video. Sometimes you can fall in love with your own work and have trouble cutting what needs to be cut. But this is essential to improve your marketing strategy. Attention spans have gotten shorter, not longer. If people are skipping thirty-second TV commercials, they’ll shut down your five-minute video in a heartbeat, unless you know how to create powerful videos. 

Test It

The last step in creating powerful videos is testing. Prior to release, assemble a focus group of members of your target audience (pay them if necessary) to see if you have succeeded in the quest to create powerful videos. Don’t ignore their feedback. Improve your marketing strategy by listening to and heeding their advice. Make whatever changes are suggested.

A Final Secret

It does no good to create powerful videos if they aren’t seen by anyone. 

After production and testing, it’s time for the final stage in the journey to create powerful videos: get them in front of your target audience. Place them on YouTube first, then put links on Facebook and Twitter. Email an invitation to view your video to your database of contacts, or rent email lists to increase your exposure.

The ability to create powerful videos is growing more important every day. By using the tips above, you, too, can improve your marketing strategy and watch as they breathe new life into your marketing strategy.

If you want more information about video marketing or any cutting-edge internet marketing strategies and skills, visit my website at http://newmarketing4dummies.com. Master the most efficient internet marketing using the same powerful educational platform that I used myself to learn and succeed as an internet marketer.
 



Internet Marketing Strategy for Local Biz: Step-by-Step Guide

Internet Marketing Strategy for Local Biz: Your Step-by-Step Guide

Got an Internet marketing strategy? Well, most locally based businesses don’t. But if you are interested in attracting new customers and getting more from the ones you already have through a sound Internet marketing strategy, read on.

Why should you have an Internet marketing strategy? Because, more and more, the Internet is your customers’ primary source of information – locally and globally – making a good Internet marketing strategy more important than ever.

Without an Internet marketing strategy, you will never know what you may be missing. Without an Internet marketing strategy, you are leaving the door open for your competitors. Without an Internet marketing strategy, you have no hope of being heard amongst the clutter.

Here is where an Internet marketing strategy is most critical: Many people research a product or service on the Internet, then contact a business or go to a local store to buy. Without an Internet marketing strategy, you are not even in the running… they’ve already made up their minds. You must present the case for your products and services with an Internet marketing strategy that puts you in front of customers when they are doing the research, not after they have made a decision.  

Your Website is the Foundation

An integral part of your Internet marketing strategy is a well-written, expertly crafted website that not only sells your product or service but also advances your Internet marketing strategy.

Set yourself up for Internet marketing strategy success by developing the right website. Your website designer can help your Internet marketing strategy by optimizing your website for search engines. This involves Internet marketing strategy tools such as meta-tags, keywords, and other design features that garner you a higher rank on results pages. Also, make sure your website has a content management system that allows you to make changes as your Internet marketing strategy changes.

Link Yourself to Other Reputable Sites

 

Another Internet marketing strategy is to link to as many other reputable, high-traffic websites as you can. Search engines will see your website linked to many other websites that have a lot of traffic and will rank you higher, one of the main goals of your Internet marketing strategy.  

 

Begin Your SEM (Search Engine Marketing) Program

Search engine marketing is an integral part of your Internet marketing strategy. It involves Internet marketing strategy methods such as paid advertising on other sites and pay-per-click, where you can specify how much you will pay to come up on the results pages for a certain search term.

Finding the right keywords to bid on is critical to your Internet marketing strategy.  Google’s AdWords can galvanize your Internet marketing strategy by walking you through the process of placing pay-per-click advertising on keywords people use to find what they need.

Monitoring and Tweaking Your Internet Marketing Strategy

Internet marketing strategy requires constant evaluation. Once again, Google can help. Google’s analytics program (have your website designer set this up for you) is a great Internet marketing strategy reporting tool: You can monitor and analyze your traffic daily in order to maximize your Internet marketing strategy.

Don’t Be Afraid to Change Your Internet Marketing Strategy

 

Most importantly, don’t be afraid to incorporate new elements into your Internet marketing strategy. Your Internet marketing strategy, like the Internet itself, should be fluid and changeable.

 

Internet marketing strategy represents one of the most cost-effective opportunities for growth. With the right Internet marketing strategy, you can achieve your goals—no question about it.

 

If you want more information about any cutting-edge internet marketing strategy and skills for local biz, visit my website at http://newmarketing4dummies.com. Master the most efficient internet marketing using the same powerful educational platform that I used myself to learn and succeed as an internet marketer.
 



Personal Brandiang - Five Top Tips for Personal Branding

Five Top Tips for Personal Branding

Personal branding is how you portray yourself to the world. It is how others actually see you, not necessarily how you may want to come across. One can create a positive brand image as a successful entrepreneur, but one can also come across as a criminal—a negative brand image. To make sure your personal branding reflects what you desire, see the following five top tips on using personal branding to succeed in your Internet marketing efforts.

Focus Your Personal Branding Efforts

Everyone is an expert on something. Put another way, no one is an expert on everything. Personal branding starts with finding those certain areas of knowledge and experience that you have accumulated that are significantly greater than the Average Joe. Find those one, two, or three things to focus on for personal branding, and write and work on those. Establishing your area of expertise is the first step in personal branding.

Find Your Voice

With personal branding, you are not an everyman – by definition, personal branding means that you are a unique being with a completely fresh perspective on things. Make sure you sound like one in your blog posts and articles and on your site. Your personal branding should be compelling and strong. To define your brand, ask yourself these questions: What is it that makes me special? Why should anyone care? Why should my customers give me some of their precious time?

Consistency, Consistency, Consistency

It’s not enough to show up on time for only one day. You have to do it again and again and again. Show consistency in personal branding: You have to portray the same personal branding in everything you do, from your home page to your contact form, from your emails to your webinars. Everything communicates your personal branding message. 

Personal branding may require an investment. Spend the money to have your website professionally done and even have your articles ghostwritten if necessary. If there is a chink in the personal branding armor, someone will find it, and that one chink can be your undoing. Misspellings, grammatical errors, typos… all of these detract from your personal branding.

Get the Word Out

If you’ve taken the steps above, you’re ready to launch your personal brand. Publicize your personal brand through Internet marketing.

See how far you come rise up in the Google rankings and take steps to improve your position. “Network” your personal branding by linking to other sites that portray the appropriate image and are related to your field. Comment on the work of others (only positive) to start. Make sure to identify yourself – people need to know who you are in order to become familiar with your personal branding – and provide a link to your site.

Paid advertising opportunities such as pay-per-click can be helpful in personal branding as well. If something works, consider increasing your spending on that venue to further amplify your personal branding message.

Personal Branding Doesn’t Just Come From You

Other people also participate in your personal branding. Search the Internet periodically to find out what is being said about you, and take steps to protect your personal branding by counteracting any bad information. Unaddressed complaints or accusations are highly detrimental to your personal branding. Similarly, if someone is singing your praises, it’s always nice to acknowledge this, which further helps in positive personal branding. 

If your personal branding is successful, eventually you can hire someone to do all of this for you. Just remember to monitor their work to ensure that the reputable, positive personal branding you worked so hard to create stays that way. 


 



Copywriting is Essential to Your Internet Marketing Strategy

Copywriting is Essential to Your Internet Marketing Strategy


The Internet is full of information. The tricky thing about information, though, is that someone has to produce it. Copywriting is a form of writing that sells a product or service. With the advent of article marketing, articles also now fall under the umbrella of copywriting, as do blogs and website text. Even videos involve copywriting – they need to have scripts and concepts behind them. You can’t escape it: Mastering copywriting is a vital part of Internet marketing, and copywriting is essential to the success of any Internet venture.


Copywriting is a No-Fluff Zone

The key to good copywriting is to boil everything down to only the essential. Good copywriting doesn’t tell life stories or every detail of how the product or service came to be; instead, good copywriting focuses only on what the product or service can do for the reader.

If it’s an article you are copywriting, stick to the topic at hand. Good copywriting questions itself. With every sentence and every word, it asks: “Do I really need this? Is it supporting my point? Is it helping to move my readers closer to where I want them to be?” If the answer is “no,” cut it for the sake of good copywriting.


Keep it Simple

The best copywriting is simple. Plain language is best when you are copywriting – even PhDs like it. Simplify your words, your message, and even the means of purchasing and financing your products and services, and good copywriting will naturally follow.


Write Like You Talk

The best copywriting uses a conversational style. We may not all love to read, but almost all of us like to listen to information. In your copywriting, readers should get the impression that you are relating directly to them. Don’t use the third person, and let them know that they will get something valuable by reading your copywriting. See the difference in these two copywriting examples:

“Nine out of ten doctors recommended X-Brand lozenges to relieve sore throat pain and suppress coughs.”

“When your throat burns and the coughs won’t stop, Y-Brand soothes and relieves you.”

Even better, good copywriting will give the reader the impression that you are sharing a secret or giving inside information, such as:

“Throat burning? Cough hacking? Try the secret weapon… Z-Brand. Shhh—if everyone knows there won’t be any left for you!”


Start with a Question

Good copywriting holds the interest of the reader from the opening sentence to the very last word.

An effective copywriting technique is to ask a question in the headline that directly addresses the reader, as in: “Embarrassed by dry, itchy scalp?” “Tired of waiting for your dial-up Internet service?” “Disgusted by the stinky cat litter box?” Use carefully crafted questions in your copywriting that aim directly at your target audience, and you will capture their attention.


State the Benefits and Desired Outcome

Good copywriting features a clear statement of the benefit of your product or service. Close the deal in your copywriting by showing the reader how to achieve the desired outcome by using your product or service.

Copywriting is a skill that can be learned. The more you do it, the better you get. Just make sure to get an experienced mentor whose copywriting work you respect to give you feedback on your work while you are learning. Listen to what he or she has to say.

Remember, no one is perfect; responding appropriately to criticism can improve your copywriting. Keep trying. You will get it right. Even the best writers find their copywriting skill gets better over time.

 

To read and learn more about copywriting and other essential internet marketing strategies, visit my website at http://LeliaRaynal4YourSuccess.com
 



Monday, March 1, 2010

Copywriting is Essential to Your Internet Marketing Strategy

 

Copywriting is Essential to Your Internet Marketing Strategy


The Internet is full of information. The tricky thing about information, though, is that someone has to produce it. Copywriting is a form of writing that sells a product or service. With the advent of article marketing, articles also now fall under the umbrella of copywriting, as do blogs and website text. Even videos involve copywriting – they need to have scripts and concepts behind them. You can’t escape it: Mastering copywriting is a vital part of Internet marketing, and copywriting is essential to the success of any Internet venture.


Copywriting is a No-Fluff Zone

The key to good copywriting is to boil everything down to only the essential. Good copywriting doesn’t tell life stories or every detail of how the product or service came to be; instead, good copywriting focuses only on what the product or service can do for the reader.

If it’s an article you are copywriting, stick to the topic at hand. Good copywriting questions itself. With every sentence and every word, it asks: “Do I really need this? Is it supporting my point? Is it helping to move my readers closer to where I want them to be?” If the answer is “no,” cut it for the sake of good copywriting.


Keep it Simple

The best copywriting is simple. Plain language is best when you are copywriting – even PhDs like it. Simplify your words, your message, and even the means of purchasing and financing your products and services, and good copywriting will naturally follow.


Write Like You Talk

The best copywriting uses a conversational style. We may not all love to read, but almost all of us like to listen to information. In your copywriting, readers should get the impression that you are relating directly to them. Don’t use the third person, and let them know that they will get something valuable by reading your copywriting. See the difference in these two copywriting examples:

“Nine out of ten doctors recommended X-Brand lozenges to relieve sore throat pain and suppress coughs.”

“When your throat burns and the coughs won’t stop, Y-Brand soothes and relieves you.”

Even better, good copywriting will give the reader the impression that you are sharing a secret or giving inside information, such as:

“Throat burning? Cough hacking? Try the secret weapon… Z-Brand. Shhh—if everyone knows there won’t be any left for you!”


Start with a Question

Good copywriting holds the interest of the reader from the opening sentence to the very last word.

An effective copywriting technique is to ask a question in the headline that directly addresses the reader, as in: “Embarrassed by dry, itchy scalp?” “Tired of waiting for your dial-up Internet service?” “Disgusted by the stinky cat litter box?” Use carefully crafted questions in your copywriting that aim directly at your target audience, and you will capture their attention.


State the Benefits and Desired Outcome

Good copywriting features a clear statement of the benefit of your product or service. Close the deal in your copywriting by showing the reader how to achieve the desired outcome by using your product or service.

Copywriting is a skill that can be learned. The more you do it, the better you get. Just make sure to get an experienced mentor whose copywriting work you respect to give you feedback on your work while you are learning. Listen to what he or she has to say.

Remember, no one is perfect; responding appropriately to criticism can improve your copywriting. Keep trying. You will get it right. Even the best writers find their copywriting skill gets better over time.

 

To read and learn more about copywriting and other essential internet marketing strategies, visit my website at http://LeliaRaynal4YourSuccess.com